If you spend any time scrolling through support groups for online course creators, you'll quickly find a bunch of posts like this:
"I've built my course, now how do I sell it?"
"I've recorded everything, but I'm struggling to get people to buy it."
"I know my course is going to help people so much, but I just don't know where to find people to buy it."
It's devastating seeing people invest time, money, and tons of energy into creating their course only to launch it to a bunch of crickets. You want to eliminate the risk of failure by adding in one simple step before you build your course...
You need to make sure there are people who want to buy your course before you even think of creating it.